The Ultimate Tan
With one St.Tropez spray tan performed every minute and one product sold every fifteen seconds, St.Tropez are proud to be the No.1 premium tanning brand chosen globally by professionals, celebrities and beauty editors alike.
With unrivalled press acclaim, be it for our global brand ambassador, Kate Moss, our coveted list of over 100 award wins, or our newest innovation for a natural looking tan, St.Tropez is not only the most talked about brand in tanning, but the go-to product used backstage and behind the scenes for many a designer or red carpet regular, as well as thousands of customers every year seeking the ultimate streak-free finish.
Our wardrobe of products provide the perfect choice for every skin tone, from a light sunkissed glow to our deepest, darkest bronze. So, whether you’re looking for the ultimate tanning treatment or a professional at-home product for the perfect sunless tan, St.Tropez are the experts you trust to get it right..
OUR ICONIC TREATMENTS
A St.Tropez treatment is available in both a Spray or Lotion application, simply choose from our wardrobe of choice including our NEW Express Bronzing Mist, for professional results every time.
Tinted for the ultimate streak-free, natural looking golden tan.- Perfect for first time tanners and a classic everyday look
Choose your depth of colour with our most innovative formula yet with intelligent shade technology.- 1 Hour Light, 2 Hours Medium and 3 Hours Dark
- Perfect for last minute tanners, regular tanners or before a night out
Tailors to your individual skin tone for our deepest, darkest bronze.- Deep, Dark Bronze
- Perfect for tanners who want to take their skin as dark as it will naturally develop
Lightly tinted, dermatologically tested and hypoallergenic for the most sensitive of skins.- Golden Tan
- Perfect for sensitive skins, nervous tanners and pregnant women
Tinted and intensely hydrating for a longer-lasting streak-free tan.- Golden tan
- Perfect for tanners with drier skins and those with more time to tan
OUR AWARD-WINNING RETAIL RANGE
Maintain professional results and drive additional sales with our award-winning retail range which promises to deliver:- A natural looking tan to suit every skin tone.
- Streak-free & easy-to-apply formulations.
- 100% Natural Tanning Agent.
- Aromaguard™ Fragrance Technology, which virtually eliminates the self tan aroma.
We also have a range of St.Tropez branded equipment to get you started.
Perfect for Mobile Therapists, Students or smaller Salons looking to get started maximise profits with a portable tanning solution.
The ultimate in Professional Spray Tanning systems, designed for frequent use. The Pro Booth is the perfect long-term investment for Salons or Spas where only the best will do.
At St.Tropez, we understand that setting up your own business can be challenging. That’s why our Business Advisors are on hand to help you every step of the way. Follow some of our top tips below to make sure your tanning business is as successful as possible.
Websites are a great way to showcase your offering, attract new customers and retain existing ones. If you are fortunate enough to have a website, make sure you keep it up-to-date. Include your full treatment menu and prices and don’t forget to promote all your latest offers too.
Capturing your client’s email address and sending them e-newsletters is a quick and cost effective way to maintain regular contact with them. It’s a great way to communicate special offers, your latest treatments and keep them up-to-date with what’s going on at your salon.
Top tips: Keep emails short and punchy and always include a call-to-action, whether you want your customers to call to book an appointment or click through to your site for more information.
The best form of marketing is recommendation – and social media is a great way to get your friends, family and existing clients recommending you. Remember though, less is more, concentrate your efforts on just one or two platforms to start with. Whether it’s an event invite, a latest offer update or hints and tips for your clients, always ensure anything you post is interesting and relevant to your audience.
And of course, don’t forget the basics. Handing out leaflets to prospective clients, seasonal promotions, tan loyalty schemes, attending local events or even just having a poster in your salon window and a great product display will let passers-by know that you are a St.Tropez stockist.
As a St.Tropez Pro, not only will you benefit from global PR & advertising campaigns but you can also take advantage of a wide range of marketing and promotional materials that are tailored to you, as well as monthly business ideas and tips on how to drive your sales. Simply choose from our extensive list of materials to customise how you do business.
- St.Tropez Branded Posters
- Tan Advice Slips
- Appointment Cards
- Loyalty Cards
- Consultation Form
- Carrier Bags
- Applicator Mitt Holder
- Remover Mitt Holder